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SBI launches social media banking platform SBI Mingle

The State Bank of India (SBI) on 1 July 2016 launched SBI Mingle, a social media banking platform for Facebook and Twitter users.
•    The platform was launched by SBI Chairman Arundhati Bhattacharya, on the occasion of 61st State Bank Day that is observed on 1 July every year.
•    It will allow SBI’s customers to access various banking services via these social platforms. 
•    To avail services from this platform, customers will have to register for it through a simple one time registration process using either their social account number or their ATM/Debit Card details. 
•    After registering they can undertake the various banking facilities available on the platform. 
•    Currently, SBI services such as balance enquiry, mini statement, funds transfer within SBI as well as inter-bank and beneficiary management services are available for Facebook. 
•    On Twitter, customers using hashtags can find out their account balance and view mini statements.
•    With this, the Bank will offer its millennial customers a new digital experience allowing them to do banking as part of their everyday lives, when and where they want.

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