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Kerala Tourism wins Gold at PATA Awards

Kerala Tourism on 21 July 2016 won two Gold Gongs at the Pacific Asia Travel Association (PATA) Awards.
•    Kerala Tourism bagged the award in recognition of its trend setting marketing initiatives, which have given a boost to the state's profile as a must-visit destination.
•    The awards were in the categories of Travel Advertisement Broadcast Media and E-Newsletter, which were grabbed by the successful Visit Kerala television commercial campaign and the popular Kerala Tourism E-Newsletter, respectively.
•    The awards will be presented at the PATA Gold Awards Luncheon and Presentation on 9 September 2016 in Jakarta, Indonesia.
•    In 2015, Kerala Tourism was also awarded PATA Gold in the Heritage and Culture category for Muziris Heritage Project.
•    The Pacific Asia Travel Association (PATA) is a membership association.
•    It works to promote the responsible development of travel and tourism in the Asia Pacific region.
•    In 2011, PATA celebrate its 60th anniversary with a series of activities and events focused around the theme Building Tourism.

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