Discussions
S Chhotray

· started a discussion

· 1 Months ago

Is it just me or do all the options seem correct?

Question:
Why do companies need to invest in training programmes of their distributors and dealers?
Options:
A) To train the distributors about the products and services they are offering
B) To give consumers a pleasant purchase experience
C) To improve the brand image of the company as dealers and distributors are regarded as direct representatives of a company
D) To enable the intermediaries to resolve customer queries
E) To enable the intermediaries to provide better customer service
Solution:

Ans:(c) Companies invest in training programmes for their intermediaries as they are looked upon as the face of the company by customers and considered to be company representatives.

All Rights Reserved Top Rankers